Black background with white text saying "The Garden" in a decorative font.

Brand launch, social media management, content creation, graphic desgn and extensive marketing strategy for the Upper North Shore’s premier outdoor venue.

Building exterior with a digital sign reading 'The Garden' and some green tree branches in the foreground.
Person holding a smartphone displaying an Instagram profile with various posts about food, drinks, events, and promotion graphics.

Sonder undertook a five month development stage on The Garden brand before launching a pre-opening campaign across social media ads, billboard signage, in-venue promotions, email marketing and cinema ads.

Laptop displaying a website for a place called The Garden, with sections titled 'Thirsty or Peckish?', 'What's On', and 'Want Perks?'. The website features images of a burger with fries, a person playing guitar, and a cocktail drink.
Hand holding a dark green cafe menu with white and light green text, listing various food and drink options, including pizza, paninis, and sides, from The Garden.
A greeting card with a photo of people socializing outdoors at a restaurant, with the words "The Garden Spring Fling" written on it. The card is placed on a sandy surface with an open blank white envelope above it.

Since its launch in 2024 Magpies Club membership has grown by an impressive 50%.

Person squeezing lemon over fried calamari with parsley in a takeout container, alongside a dipping sauce and a glass of beer.
A modern bar with hanging wine glasses and lush green plants overhead, copper beer taps, and a sleek curved counter with a warm orange light design.
Outdoor patio seating area with chairs, tables, umbrella, string lights, and decorative plants at night.
A dark coffee cocktail with a frothy top in a coupe glass on a wooden surface outdoors, with greenery in the background.